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WHY USE AN AGENT WHEN SELLING

Why you should use a property agent when selling your property.

1. Property agents can establish a listing price for your home - Before putting your home on the market and setting a price it is important to first have an estimate of your house's value. This can be accomplished by having an experienced real estate agent provide you with a comparative market analysis. A comparative market analysis is an analysis that gives an estimated sale price for a property given current market conditions. You won't want to sell it for anything less than fair market value. On the other hand, setting a selling price higher than what you should could be a mistake that results in a home that doesn't sell.

2. Your Property agent offers professional services - An experienced listing agent is needed because he or she knows the community, has seen numerous homes for sale, knows local values and has spent years negotiating realtor transactions . When selling your home, your real estate agent can give you up-to-date information on what is happening in the marketplace and the price, financing, terms and condition of competing properties. These are key factors in getting your property sold at the best price, quickly and with minimum hassle.

3. Your listing agent will know when, where and how to advertise your property - Your listing agent markets your property to other real estate agents and the public. In many markets real estate sales are cooperative sales; that is, a real estate agent other than yours brings in the buyer. Your agent distributes information about your property to other real estate agents through a multiple listing service or other cooperative marketing networks. The MLS helps your agent market your home to the widest possible group of potential buyers.

4. Current Market Conditions and Analysis - When selling your home, your Property Agent can give you up-to-date information on what is happening in your market - including the price, financing, terms and condition of competing properties. These are key factors in getting your property sold at the best price, quickly and with minimum hassle.

5. World-Wide Marketing - Through internet marketing, multiple listing services and a network of dedicated real estate professionals, your listing agent can present your property to more potential buyers quickly and efficiently

6. Assist in evaluating offers - Your Property Agent can help you objectively evaluate every buyer's proposal and the process of appraisals, inspections and financing. Between the initial sales agreement and closing, the required paperwork alone is overwhelming for most sellers. Your Property Agent is the best person to objectively help you resolve these issues and move the transaction to closing.

7. Less interuption in your schedule - You do not have to be inconvenienced with showing your own home. Your agent will be available 7 days a week to show your home.

8. Qualified buyers - Using a listing agent assures that your home is shown to qualified Buyers only. Most agents will not show or represent a Buyer who has not been pre-qualified. Therefore, most Buyers viewing your home have already been pre-qualified and know ahead of time that your asking price is an amount that they can afford.

9. Negotiating assistance - The negotiation process can be very complex when it comes to price, financing, terms, dates, when to request repairs, etc. Your agent can negotiate on your behalf without compromising your marketing position. Most individuals are not aware that a contract is a legally binding agreement, and if not adhered to properly by the Buyer or Seller it can send you through a long and costly legal battle. Also, a contract that is not written properly can allow the buyer to void the sale. Your agent is trained and knowledgeable of contracts, and has the experience to make sure that the offer presented is in the best interest of the homeowner.

10. Follow through with the transaction - Agents are dedicated to following the entire transaction from the actual day of listing until after the closing, and that throughout the process every party is abiding by the contract and ensuring everything is being handled correctly and in a timely manner.

11. Professional Expertise - Agents typically have knowledge in areas that a homeowner might not have such as appraisal issues, surveys, clue reports, covenants, etc. Agents have experience with these issues and can provide assistance. It is important that you know prior to listing your home what you will net from the sale. There are several expenses that Sellers might not be aware of, and your agent has the ability to provide you with a "Net to Seller" worksheet showing what these expenses are.

12. Pricing and marketing - Agents have the ability to price your home right. They have the tools and resources to research the market in your area and prepare a Comparative Market Analysis. This analysis will take into consideration any active, pending, contingency, expired, and sold listings in your area in order to price your home right. Agents can also advise you how to prepare your home making it ready and presentable to put on the market. Your agent has experience in this area so be open to their suggestions. An agent can assist you with finding qualified professionals when it comes to time for appraisals, surveys, contracts, etc. They typically have pre-screened and have already established relationships with vendors who they trust to do good, quality work.